Country of origin: Russia
In which Residency Program did you participate?
Typography as Language: Theory and Practice, 2014
What led you to participate in the Summer Residency Program?
I remember seeing the program description and instructor list everywhere as it was first released months before the launch, and thinking: wow, this would have been a dream come true. Four intense weeks of designing type in New York, full-time. Neither too long nor too short, and neither overly technical nor discouragingly light-hearted, it was something I wanted to do since long before it existed. For a multitude of reasons I couldn’t, however, bring myself to a decision until just a week before the kick-off, but as scary as taking a month-long leave and going across the Atlantic was, everything worked out in the best way imaginable.
What was the best part of your experience at SVA?
It’s hard to pick a single aspect — it’s the complete experience that made it unforgettable. Doing something I’ve never done, seeing things I didn’t know existed, in this fabulous city I’ve never been to, alongside some of the most inspiring people I’ve ever met.
How did the Residency Program contribute to your development as a professional designer?
I was fascinated by the opportunity to dive deep and really get in the shoes of someone who does type for every day of their lives, with all seriousness. Before this, I thought I interacted with type closely enough, but to my surprise the course gave me an entirely new perspective on shape, color, rhythm, flow and context. More often than not, I can now see both sides of arguments between type designers and those who commission them, which doesn’t necessarily make things easier, but broadens and informs my work as a graphic designer.
What's going on in your studio now?
I’m a designer at Pentagram here in New York, for Paula Scher, and couldn’t be more excited for things to come.