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MA Design Research, Writing and Criticism presents David Reinfurt, who will discuss A *New* Program for Graphic Design, his do-it-yourself textbook that synthesizes the pragmatic with the experimental and builds on mid- to late-20th-century pedagogical models to convey advanced principles of contemporary design for a general reader. Rooted in three courses (typography, gestalt, and interface) originally developed for liberal arts students at Princeton University, the book provides a broad introduction from Benjamin Franklin to Bruno Munari, Moholy-Nagy to Muriel Cooper and the Macintosh computer. After a brief introduction, David Reinfurt will present eight years of class lectures randomly sampled and compressed into exactly one hour. RSVP here.

David Reinfurt is half of Dexter Sinister, a fourth of The Serving Library, and all of O-R-G inc. Dexter Sinister started as a small workshop on the lower east side of Manhattan and has since branched pragmatically into projects with and for contemporary art institutions. The Serving Library publishes a semi-annual journal, maintains a physical collection and circulates PDF texts through its website. O-R-G is a small software company. David currently teaches at Princeton University and his work is included in the permanent collections of Cooper Hewitt National Design Museum, Museum of Modern Art, Walker Art Center and the Whitney Museum of American Art. David was the 2016-2017 Mark Hampton Design Fellow at the American Adademy in Rome.

A *New* Program for Graphic Design is co-published by Inventory Press, Los Angeles, and Distributed Art Publishers, New York.

MA Design Research, Writing and Criticism

136 West 21st Street »

2nd floor

Tel: 212.592.2228

Eric Schwartau, director of operations

designresearch@sva.edu

School of Visual Arts | 209 East 23 Street, NY, NY 10010-3994 | Tel: 212.592.2000 | Fax: 212.725.3587