“Underground Images: School of Visual Arts Subway Posters, 1947 to the Present” brings together 58 of the myriad posters created at SVA for display in the vast New York City subway system, offering a glimpse of the history of the College and the collective talent of its acclaimed design and illustration faculty. The exhibition was curated by SVA Executive Vice President Anthony P. Rhodes, who has served as creative director for the posters since 2007.
Beginning in the mid-1950s, SVA was in the vanguard of academic institutions in the U.S. to recognize the need for alternative marketing strategies to attract new students. SVA took to the platforms of New York City’s subway with advertising posters that were both thought-provoking and eye-catching, featuring the work of legendary artists like Ivan Chermayeff, Milton Glaser and George Tscherny. All practicing professionals on the faculty at SVA, they used the poster commission to explore what it means to be an artist and hone their own artistic voice. Like the College itself, the SVA subway posters have become in some way inseparable from the city as incitements to creativity and risk taking.
The 29 artists in “Underground Images” include Gail Anderson, Marshall Arisman, Gene Case, Ivan Chermayeff, Paul Davis, Sal De Vito, Louise Fili, Audrey Flack, Nathan Fox, Bob Gill, Robert Giusti, Milton Glaser, Phil Hays, Steven Heller, Mirko Ilić, Viktor Koen, Stephen Kroninger, Marvin Mattelson, James McMullan, Jerry Moriarty, Tony Palladino, Stefan Sagmeister, David Sandlin, Paula Scher, Eve Sonneman, George Tscherny, James Victore and Robert Weaver.
“Underground Images” is organized by SVA faculty member Mirko Ilić and Francis Di Tommaso, director, SVA Galleries.
National Museum of Contemporary History, Ljubljana, Slovenia
Co-presented by the Emzin Institute of Creative Production
June 4 – July 4, 2013
Academy of Fine Arts, Sarajevo
Co-presented by Students Organizing Sarajevo (SOS) Design Festival
October 9 – 23, 2013
Knez Mihailova Street, Belgrade, Serbia
April 4 – 22, 2014
Read more about it here on SVA Close Up
Central Academy of Fine Art, Beijing, China
April 12 - May 3, 2014
Atelier Dado Gallery, National Museum of Montenegro, Cetinje
April 26 – May 16, 2014
HOW Design Live, Boston
May 12 – 16, 2014
Gallery Izidor Krsnjavi, School of Applied Arts and Design, Zagreb, Croatia
Co-presented by HDD and UBU in conjunction with Dan-D (D-Day)
May 26 – June 9, 2014
Villa Méditerranée, Marseille, France
Co-presented by Alliance française des designers (AFD/French Designers Alliance), Chambre de Commerce et d'Industrie Marseille (CCI), Moneydesign and Région Provence-Alpes-Côte d’Azur
July 15 – 20, 2014
Golden Bee Moscow International Biennial of Graphic Design
October 7 - 12, 2014